Welcome to Complete
Display Equipment

Complete Display Equipment designs and manufactures quality bakery and fresh food display cabinets for bakery and cafes all around Australia. Based in Melbourne, we offer a complete service including free custom design, easy financing options and hassle free installation and backup servicing.


 Why Choose Complete Display Equipment?

  Complete Display Equipment prides itself on supplying quality display cabinets to the bakery/café industry.

Our experienced staff will visit your premises and and in consultation with yourself develop designs and layouts that will maximise sales and address all practical requirements. We are able to manufacture not only the display cabinets but all benches, cupboards and shelving.

Complete Quality

Complete Display Equipment uses only the best Australian Suppliers of refrigeration components, for the best reliability and service availability.

Complete Design

See your bakery come to life with our 360 degree 3D view of your new refitted premises.

Complete Service

• Custom Design
• Quality Manufacturing
• Easy Finance
• Full Backup  Servicing

Latest Works

Click to view bakeries which have all used the services of Complete Display Equipment to re-fit their bakeries recently.


“They say a picture is worth a thousand words, Counter Displays are the end-all and be-all when it comes to merchandising our products because there’s nothing that is quite as inspirational to our customers as being able to see things such as luscious tasty food offering and divine sweets. We have been dealing with Complete Display Equipment for over 7 years and having come to rely on their quality products
and diligent services. The team has excelled on all grounds and gone the extra mile time and time again. Absolute peace of mind when purchasing from their wide range of products. Our relationships with Complete works more as a partnership than a buyer/seller relationship. Well done guys, keep up the good work!”

Roberto Donoghue

Procurement Officer, Banjo’s Bakery Cafes Tasmania & Inland

“We were so impressed with Complete Display Equipment we commissioned them to design and manufacture our original bakery at Pinjarra as well as Waroona and our new bakery at Maddington south of Perth. We could not happier. It’s the whole combination. With Completes superb cabinets and LED lighting, our product which we pride ourselves on looks fantastic. Customers walk in and are blown away. Refrigerated, ambient or heated Completes Displays cabinets display our products unbelievably well”

Larry Pantaleo

Owner, Pinjarra Bakeries Western Australia

“We have used Rob and the Complete Display team number of occasions for our Otto’s Bakery in Hahndorf and the Balhannah Bakery as well. Complete Display Equipment has always been able to come up with a great design, which in turn means a great looking bakery and great sales!!”

Mark Obst

Owner, Balhannah Bakery and Otto’s Bakehouse and Coffee Shop South Australia

“We have been on board with Complete Display Equipment since day one back in January 2008! In that time Ferguson Plarre Bakehouses have grown enormously opening a further 50 sites all over Melbourne and regional Victoria. I am proud to say that Complete Display Equipment has been on board with Ferguson Plarre Bakehouses too, providing our display cabinets along with expert design and ideas. Congratulations Complete Display Equipment, Ferguson Plarre Bakehouses looks forward to many more years of working and growing together.”

Fiona McDonald

Network Develoment Manager, Ferguson Plarre Bakehouses Australia’s #1 Food Franchise

“We asked Complete Display Equipment to fit out our exciting new look store in Buddina on the Sunshine Coast. We could not be happier with the result. The cabinets and bench finishes are superb with the lighting really highlighting our award winning savoury pies and sweet range! The staff are happy and the customers love it. A win-win for everyone.”

Brett Hooper

Chief Operating Officer, Beefy's Famous Aussie Pies

“We have five children working in our business and they all would have no one but Complete Display Equipment. We have used Completes unique square glass series in the fit outs of our cafes in Geelong, Altona, Newport, Williamstown, Belmont, Ascot Vale, Colac, Grovedale and Lara. The combination of Completes superb cabinets, LED lighting, our customers walk in and go wow”

Lawrie & Anne Routely

Owners, Routelys Baking Group, Victoria

”Complete Display Equipment have been building my Sydney Royal Easter Show stand every year for the last 10 years and we won’t be using anyone else. They are the Complete (pardon the pun) professionals!! Nothing is too much trouble, we sell a heap of pies and everyone loves our stand and pie displays.”

Mick Di Salvatore

Mick's Bakery, Sydney

Talk to us today!

Call us now to arange a free measure and quote and find out how we can enhance the layout and sales opportunities of your business.


Freecall: 1300 363 378
Service: (03) 9763 5820
Email: info@completedisplay.com.au

5 Neutron Place, Rowville, Vic 3178

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